Magento is the fastest growing PHP-based e-commerce solution based on the Zend
Framework. It is a robust CMS that provides developers the ability to enrich their store with extra functionalities using custom modules. Developing a Magento store to get the desired look and feel is not as easy as you might believe and may take hours due to the wealth of features available for you to use.
Magento 1.4 Development Cookbook provides unparalleled guidelines to develop a much faster and more captivating Magento store by writing powerful custom modules. The book covers everything from common development tasks to integrating social networking plugins into Magento.